01 Cultural Origin | Two Factories, Same Roots

Cheewell’s confidence in quality stems from its two source manufacturers, both located within Wuhan National Food Industrial Park. The two factories share top-tier domestic cold chain logistics centers and international production support facilities, forming an industrial cultural foundation driven by two pillars: precision-manufactured cream and artisan-crafted tart shells. Guided by three core values — quality, craftsmanship and innovation — we lay a trusted foundation for global exports.

02 Qisida Lebake | Precision Manufacturing, Simplified Baking

As a professional manufacturer of high-end bakery pre-blended cream in China, Qisida Lebake focuses on the R&D and production of flavoured cream and multi-functional bakery pre-blended cream, suitable for wide applications including egg tarts and bread. Supported by standardized production lines and large-scale intelligent manufacturing systems, we achieve consistent quality, scalable production and controllable costs.

The brand maintains long-term in-depth cooperation with leading bakery chains while empowering emerging popular bakeries. Committed to formula optimisation and flavour innovation, it leads the upgrading of China’s cold-chain pre-blended cream sector through continuous R&D, fulfilling its original aspiration of “making baking easier”.

03 Jiyue Food | Heritage of Craftsmanship, Intelligent Production of Authentic Flavours

Jiyue Food is led by Mr. Liu Wuping, the pioneer of handmade Chinese egg tarts and a front-runner in frozen egg tart categories with 32 years of experience in the egg tart industry. Integrating the essence of traditional tart-making techniques with modern intelligent assembly lines, the company specialises in the R&D and manufacturing of high-end imitation-handmade tart shells.

It adopts efficient mechanised production to replicate the layers and texture of handmade tart shells, pursues continuous innovation in structure, shape and flavour, and adheres to stringent quality standards. Leveraging mature intelligent manufacturing capabilities, it serves major domestic bakery chains and achieves perfect integration of artisan craftsmanship and industrial efficiency.

04 Shared Culture | Co-Growth on the Global Journey

Rooted in the same industrial park and aligned with common goals, the two factories uphold the shared philosophy: Quality as the foundation, innovation as the core, and win-win collaboration with customers. Supported by a full-process freshness-locked cold chain system and comprehensive product portfolio, Cheewell carries forward the refined standards and artisan heritage of Chinese baking to markets worldwide.